Every DiGiorno pizza comes with a slice of cruelty. A new Mercy For Animals undercover investigation reveals horrific animal abuse at a major DiGiorno cheese supplier in Wisconsin.
Workers viciously kicking, beating and violently whipping cows in the face and body   Sick or injured cows suffering from open wounds, infections and injuries   Workers dragging cows by their fragile legs and necks using chains attached to a tractor
"Dragging live cows, and completely suspending them with the cow lift is severe animal abuse. The actions of these people went beyond rough handling and escalated to the level of cruelty. Kicking, beating, and hard whipping of downed cows is abusive."
Dr. Temple Grandin
"[The video depicts] horrifying and nightmarish abuses of dairy cattle by workers … cows are subjected to tail docking by banding, a process known to involve major pain and rejected by scientific and veterinary organizations all over the world as useless and abusive."
Joint Statement: Dr. Bernard E. Rollin, William Wailes and Dr. Terry Engle of Colorado State University
"In viewing this video I was extremely alarmed and horrified by numerous acts of cruelty inflicted on dairy cows. … This facility demonstrates horrific mistreatment and abuse of its cows, denial of veterinary care, unsanitary conditions, and poor oversight of its workers."
Dr. Armaiti May
"In summary, the handling of the cows and calves in this facility is vicious and brutal. The animals are beaten, kicked, stabbed and treated with extreme cruelty. … Multiple workers are involved in this cruelty, and others walk by while the cruelty is occurring, indicating a culture of brutality and apathy, probably condoned or ignored by supervisors."
Dr. Lee Schrader
"The video captures workers engaged in numerous serious acts of direct physical abuse and overt brutality—they whip, beat, slap, kick, stab and yell profanity at the cows. … There is a culture of serious neglect and mistreatment of animals in this facility, and the animals are suffering. This must stop."
Dr. Debra Teachout
"It is abuse to beat, kick or whip an animal that cannot get up. Hitting an animal in the face is particularly painful. The fact that cows in other scenes are beaten or kicked in the head and face demonstrates the workers have either learned or have been trained that this bothers the animals more than hitting them on other areas of their bodies."
Dr. James Reynolds
"Workers were observed to hit, kick and whip downer cows on multiple occasions. Cows were hit in their cervical (neck), thoracic, lumbar, and head regions using hands, ropes, and a thin plastic pipe. All of these actions would have unnecessary and unjustifiable pain and suffering."
Dr. Katherine van Ekert Onay
"There is no question in my mind, as a veterinarian experienced with farmed animals, including cows, that much of what was being done to the cows was inhumane, brutal and almost certainly a violation of the anti-cruelty statutes of many if not all states."
Dr. Nedim Buyukmihci

Cows are highly intelligent and friendly animals who can form long-lasting, deep bonds of friendship with other cows and even their human caregivers. Cows have extremely complex social groups and tend to choose the herd leaders for their intelligence, experience and good social skills.   Researchers have shown that factory farmed cows kept in groups of more than 200 become stressed and will continually fight for dominance. Having bonds of friendship broken whenever cows are sold to other farms or slaughterhouses also heightens their stress.
Much like humans, cows mourn the deaths of those they love. They even shed tears over the loss of friends who are separated from them. The bond between a mother cow and her calf is particularly strong and cows are widely known to cry out for their calves if they go missing.   Like humans and other mammals, cows only produce milk when they are pregnant or nursing, so the dairy industry keeps cows in a constant cycle of pregnancy and lactation. Newborn calves are dragged away from their mothers within a day of birth so that all of their milk can be sold for profit.
Cows are smart and sophisticated animals who can even understand cause-and-effect relationships, which is a sign of advanced cognitive abilities. Not only do cows swiftly figure out solutions to problems, they find the challenge wonderfully exciting.   The only thing cows on dairy farms learn is that they are likely to be kicked or beaten on their way to the milking parlor two or three times a day. A study by the dairy industry indicates that nearly 40 percent of cows are lame because of intensive confinement, filth and unnaturally high milk production.

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